So I’m sitting on the couch watching the Olympics. And they start showing Snowboarding, which is always exciting. Only this time it’s snowboarding meets motocross. Seriously, four dare devils race each other down a track taking jumps and trying not to kill themselves. Clearly there is major skill involved and it is totally a sport, but you have to be a certain breed of person to be that crazy — insane.
Snowboard Cross is like business. A downhill free-for-all a for one goal – TO WIN. In snowboard cross it’s the gold medal. In business it is to see your business and beat the competition.
Often dangerous, business like Snowboard Cross is a game of calculated risk. The snowboarders aren’t just bombing down the hill hoping not to kill themselves. They are taking a strategic approach to the risk to minimize the negative and promote the positive. In the end the snowboarder with the best strategic edge will be victorious. In business the person with the best ideas and execution will beat out the competition.
It’s all about the passion, the love and the strategy. With a little blood, sweet and tears — oh and a little luck, your business can win gold. Take a look at the men and women of Snowboard Cross and apply that to how you do business and you’ll see a difference.
Best of luck!
What do you think? Post your thoughts in the comments.
